Introducing CEED | Plan->Validate->Build Program

Can your idea become a business?

You don't have to figure it out alone.

Validate & Build helps aspiring entrepreneurs test their ideas, hear directly from potential customers, and decide whether they’re ready to move forward, before investing significant time, money, or energy.

Validate & Build

 

At CEED, we believe in testing ideas, pricing, and demand before scaling.

That’s why the August 2026 Validate & Build Cohort is available now for a subsidized price of $199 only. 

 

Register Now

Validate & Build helps entrepreneurs:

  • Explore whether their idea has the potential to become a business 
  • Learn directly from potential customers
  • Gather proof before making major investments 
  • Refine their thinking based on feedback and new information 
  • Make informed decisions about their next steps
  • Move forward with greater clarity and confidence

Who this is for

This program is for you if you:

  • Have a business idea but aren’t sure it’s worth pursuing 
  • Want real feedback before committing resources 
  • Feel unsure where to start 
  • Are looking for structure, support, and honest guidance 
  • Want to make decisions based on evidence, not assumptions

How it works

Validate

Talk to potential customers. Test your assumptions. Gather real evidence about what people actually need, before you build anything 

Build

Use what you’ve learned to refine your idea, sharpen your approach, and move forward with clarity and confidence. 

What's included

  • One-on-one support from experienced advisors 
  • Weekly virtual group sessions
  • Flexible scheduling that fits real life 
  • A community of entrepreneurs working through similar questions

What you’ll walk away with

  • Real customer insights
  • Clearer next steps
  • Greater confidence in your decisions
  • A stronger understanding of your business opportunity, and your risk

Not every outcome looks the same

Validation might confirm your idea. It might refine it. It might reveal something better. Sometimes validation increases confidence. 

Sometimes it changes the idea. 

Sometimes it reveals a different opportunity. 

All of those outcomes represent progress. 

All of that counts as progress, because the goal isn’t just to start a business. It’s to make better decisions. 

 

Real Action

⚡ Move Forward

Turn ideas into evidence, decisions, and progress.

See How Others Turned Ideas Into Action

"I had no idea where to start. The program gave me structure, honest feedback, and confidence to move forward."
Jake Mannheim
“I almost gave up on my idea. PLAN helped me realize it was possible—and showed me how.”
Jenna Dawson

Ready to Explore Your Idea?

Your idea deserves more than endless thinking.

It deserves testing, clarity, and a smarter path forward.

Join PLAN | VALIDATE | BUILD CEED program and take your first real step into entrepreneurship.

If you have any questions or would like to talk through whether this is the right fit for you, simply book a time to chat. Select a Date & Time – Calendly

I came in with just an idea and left with clarity, confidence, and a real path forward

"

Kelli STARK

Plan Participant